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Introducing Stone Paper!

on January 10, 2022in Uncategorized

stonepaper

The first of its kind to eliminate pulp fiber paper from the paper and plastic production process, replacing it with the high concentration of naturally white CaCO3 mineral content, which counteracts the creation or increase of greenhouse gases – significantly reducing the carbon footprint. Not only that, the process uses half of the energy and produces a mineral-based card that is sustainable, waterproof and tear-resistant. Using only electricity during the manufacturing process contributes further to their commitment to being environmentally responsible. 

By choosing to print your gift cards with StonePaper you are taking part in the movement to preserve the environment and save the planet for future generations.

Stone Paper requires no bleaches, acids, alkali or other potentially dangerous ingredients to achieve its white colour.  As a result, the manufacturing of our Stone Paper materials produces no pollution to the air, rivers and waterways with any harmful chemicals. 

Contact us today to make the change and do your part to help save our planet. 

Is there a way to reduce the carbon footprint of the production?

on December 16, 2021in Uncategorized

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If only there was a way to support the gift card industry while reducing the carbon foot print it leaves behind…easy! Just use eGift cards and eliminate the need for plastic cards altogether. Problem solved. No waste, no environmental damage and…no fun.

Who wants to open a Birthday Card and be told to check their email for the gift?

Even a printed-out eGift (which rather defeats the eco-friendly point of the eGift) is not exactly the height of gifting class. There’s nothing very special, when receiving a birthday card from a close friend or family member, about having a sheet of printer paper, folded into a square, with grainy black and white copy falling out of the envelope and being labeled as your gift.

This is why plastic gift cards are still widely chosen by consumers (and preferred by recipients) over the digital alternative – the majority of all gift cards sold and received today are of the plastic variety. This preference is largely based on the tangibility of a plastic card that you can hold in your hand, pass to a friend, keep in your wallet. They are a retailer’s dream! Set them up in front of customers at checkout for the impulse purchase – a last second decision made based on its convenience, simplicity and ease. Thoughtful without requiring much thought and guaranteed to please, even if only as something to add to their own personal re-gifting box!

Plastic is very much not going anywhere but is there a way to reduce the carbon footprint of the production? Well, yes, now there is…

Plastic gift cards are ruining the planet?

on September 15, 2021in Uncategorized

credit card

Plastic gift cards are the number 1 gifting request for 15 years running.
Canadians throw away 3 million tonnes of plastic waste a year.

One option is to get rid of gift cards altogether. Why not? There was a time, back in the day, when we didn’t have gift cards and, if you can imagine, we survived! In fact, we thrived! Think of the industrial revolution and how well that worked out – nary a gift card in sight! Well, that was then and this is now. Many things didn’t exist – until they did.
When using the “just get rid of it” logic, cases could be made for getting rid of multiple things that are destructive environmentally.
Landfills are chalk full of old appliances, modems, motors and everything else you can think of. Should we also get rid of microwaves, computers, cars and revert back to starting fires to cook, scratching stories on walls for entertainment and saddling horses in order to commute?

No, gift cards, like many modern conveniences, are here to stay. We just need to try to counteract their destructive impact to the environment. Important to both consumers as well as retailers, gift cards are a thoughtful as well as desirable gifting option and a billion dollar a year industry in North America. We need to consider other alternatives…

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